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SK’s Mission Statement
Forget marketing diplomacy. We make no apology for our unorthodox but true statement. We are not here to beg for your business but rather to offer you a healthier alternative. Quality natural food with provenance at an honest price. It is your choice whether to support eateries who don’t care about your wellbeing. Who serve food with artificial additives. You decide whether we are worth your support or not. Our honest pricing is not a gimmick. We are not a charity but a business with moral integrity that cares about what you eat. SK had the choice to walk away from the problem that Hong Kong has but we didn’t. We invested millions so you and your family have that choice of eating a healthier natural alternative.
The true fact is you do not embrace the natural alternative, you will lose it forever. SK will not be the biggest loser if we leave Hong Kong, but you. You will lose a passionate company who pledged millions to offer an alternative, fighting against the tide to provide honest natural food at affordable price. Think about it. Our investment is peanuts compared to your long term wellbeing. Your glimmer of hope for affordable honest natural food will be lost forever. We will just return to UK and expand our philosophy to people who already value our ethos. We can hold our heads high knowing the right thing has been done but accepted. Our financial loss can be regained but your continuing to eat unhealthy food can only lead to the deterioration of your long term wellbeing.
The choice is yours. However you decide, we will respect your decision. It is your choice to continue to eat food laden with additives or for a few dollars more to enjoy SK’s natural food with provenance. We believe the people of Hong Kong will one day appreciate SK’s Ethos, the “Moral integrity before commercial interest”.
“Moral Integrity Before Commercial Interest”
Natural Food With Provenance
SK is a eatery where luxury premium imported food becomes an everyday affordable, by taking away the superficial thrills normally associated with premium food. By removing the glitzy part of that dining so it can be an everyday essential rather than for the once blue moon occasion.